WORK I'am Karl Heinz Nuber

Work

JOURNALISM

Belieferung der wichtigsten Medien weltweit mit hochwertigen Content

CORPORATE PUBLISHING

Development of concepts and realization of employee, customer and company magazines and business reports

  • Smart St. Gallen, launch of customer magazine “E-Motion”,

  • Leica Heerbrugg, Editorial and content Managemen for «Reporters»

  • Aufzug St. Gallen, launch of the customer newspaper Lift.ch,

  • Mercedes Benz Stuttgart, content management for the employee magazine «Mercedes»,

  • Jaguar World, UK, editorial concept, content management

  • Omega Biel, launch of “Omega World”, a customer magazine in 6 languages

  • Illy Cafe Thalwil, launch of a customer magazine «Cafezinho»,

  • Huber watches and jewelery Vaduz, editorial and content management of the customer magazine «KultUhr»

  • Opel, content management for the customer magazine «Calibra»

 

PUBLIC RELATIONS

Handling of PR mandates, development of PR strategies for both print and social media

  • Chopard L.U.C., Meyrin, establishing a PR strategy, creation of the right instrument, development of product literature,

  • F. P. Journe, development of an image book

  • Urban Jürgensen & Sönner, brand building, public relations, worldwide launch of the Diaplago line

  • Omega, image building and brand building

CONSULTING

Marketing and communication consulting, as well as media training

  • Strategy, marketing and communication consulting mainly for international companies in the luxury goods industry

  • Advice on the launch of print and digital products (websites, bloggs, etc. social media)

  • Advice on value preservation and increase in value by restructuring the collector’s portfolio of the ten largest private watch collectors, mainly in Asia, with 30 percent annual performance in all collections over the past ten years

  • Advising Mr. Nicolas G. Hayek Sen., Ex-CEO & President of the Swatch Group on the relaunch of branded products, branding strategies, story telling, brand identity …

  • Organization and moderation of watch trips, moderation of watch events, etc

  • Image consulting and media training for a well-known South American president

  • Succession planning Consulting for an Austrian family company in the field of metal surface treatment and tableware, restructuring, today market leader in metal surface treatment, today 2500 employees, 1 billion turnover

  • Launch of Switzerland’s first Havana Lounge REX in Zurich (staff training (40), staff training in pairing (cigar & spirits), filling the humidor with rarities (unlimited budget), design of the 40-page cigar card, organization of cigars Events for VIPs and tastings (tastings), development of a PR strategy, member marketing and support.

TRADING

Organization of precious rarities watches, vintage cars, aniquities, jewelery, wines, very rare anniversary cigars, etc. worldwide

Organization of watches rarities for collectors and watch lovers such as Rolex (Daytona, Batman, Hulk, Frog, Seadweller red line, Deepsea green line, Rainbow, Pepsi, etc), Patek Philippe, Audemars Piguet, etc.